Your woodworking plans

Thursday, July 23, 2009

A Woodworking and Craft project Stall

Picture the Scene –

There you are at a craft show - nice day, plenty of people about - all your woodworking and craft project things beautifully displayed - lots of people stop at your woodworking and craft project craft stall - they ask questions - you can tell they like your work - so how come you're not selling?

The problem is almost certainly the quality of your woodworking and craft projects It's not that there's anything wrong with your quality - quite the opposite - you're a highly skilled at your woodworking and craft projects and it shows.

You've made things with care - beautiful things. Of course they do cost a bit but they're well worth the money and everyone says so......but the truth is that the majority of people don't have a lot of money on them when they go to a woodworking, Diy and craft project craft show.

As many as 50% "just popped in". They love your woodworking and craft projects but they're not going to pay $30 or $40 - not today. That's why you need what we call a "Guilt Buy".
You see they really would like to buy something from your woodworking and craft workshop. If they've spoken to you they'll go away feeling slightly guilty that they didn't buy something - but nothing in the world is going to make them part with $30 today.

So if you're smart with your woodworking and craft projects you'll sell them something for $5 - or $6 - and it will have a label on the back so they can contact you later, or look at your website.

The good news is that a good Guilt Buy is really easy to make in your Woodworking and craft workshop. The examples here are a bookmark or a fridge magnet - just the sort of thing that people like to buy or to give as small gifts - and as a result you get an added bonus - your woodworking and craft project work is constantly in front of more potential customers!

To make your woodworking and craft project bookmarks all you need to do is cut out a selection of letter shapes and stick them to thin strips of wood. To make fridge magnets it's just the same but you need to find a supplier of magnets - any woodworking and craft shop should have them.

You can use a few different species of wood to add variety, paint or stain some, whatever you like. They'll appeal to lots of people simply because they'll be able to pick out their own initial - or friends.

Of course you don't have to stop there. You could get a bit more advanced with your woodworking and craft projects and put small segmentation pieces on a bookmark or fridge magnet - try to choose a popular subject like cats, dogs, pigs, owls, bears or elephants, something people collect, that way you won't have to make too many different sorts for your woodworking and craft projects.

You could design something from scratch or maybe use a simplified version of your woodworking and craft project plans you already have - the possibilities are endless.

Remember, the benefit isn't just in making the sale - it's in getting your your woodworking and craft project work in front of people once the show is over.

And again,
until next time.

Enjoy your woodworking and craft time.

No comments:

Post a Comment